Digital marketing, often known as online marketing, is the promotion of brands through the internet and other kinds of digital communication to engage with potential clients. As a marketing channel, this comprises not only email, social media, and web-based advertising, but also text and multimedia messages. Even though the epidemic has ravaged practically every firm, digital marketing has remained robust. Businesses are eager to get on the digital marketing bandwagon to stay afloat as the globe continues to change towards a post-pandemic future. We are going to discuss the five best case studies that every business must know. The fact that is common in all these case studies is that posting services, guest posting services, and link building services are a must business use. 

Let’s have a look at the top digital marketing case studies that every business must know and follow:

AIRTASKER

Airtasker is an Australian firm located in Sydney that offers an online and mobile marketplace for consumers to outsource common activities. Users explain the task and set a budget, after which community members bid to accomplish it. Airtasker is a well-known community platform that links people who want to outsource their daily tasks with those who can help them. Individuals and businesses have combined to produce a total of $40 million worth of projects. 

Airtasker specified two digital objectives for their rebranding which were link building and boosting brand awareness. They utilized an extensive link-building campaign to help with their rankings and grow their organic traffic. In a short span of 10 months, Airtasker’s online traffic increased by 7251%. Rankings resulted in a significant boost in organic traffic to targeted category pages, which is still growing month after month.

BURGER KING

When it comes to developing its digital footprints in the world of digital marketing, Burger King is unrivaled. In the United States, their digital campaign was a brilliant marketing approach. The continual rivalry between Burger King and Mc Donald’s generated a ripple in the waters of digital marketing. Most companies want to incorporate cutting-edge technologies into their marketing strategy and make the most of them. Because these are frequently inexperienced and new, they are bound to make blunders. This brand always used posting services, guest posting services, and link building services as their prime marketing strategies. These strategies drastically changed the brand image and sales.

RIBS AND BURGERS

Ribs & Burgers is a high-end quick-service restaurant chain that specializes in exquisite ribs, steaks, and burgers. They have 16 various layouts throughout Australia, as well as numerous more in the United Kingdom and South Africa. They found it hard to tackle the significant gap between brand sales and recognition in lo Ribs & Burgers found it hard to tackle a significant gap between their brand recognition and sales in the local market. When a proper SEO service was developed for them, posting services and link building services were utilized, they got amazing results. This attracted over 2 million unique visitors to their website, which is a significant increase of 28% in just 10 months. 

SURVIVAL EMERGENCY SOLUTIONS

Survival Emergency Solutions is the world’s leading provider of first aid kits for the workplace, home, vehicle, and outdoor activities. They wanted to be the first choice for first aid kits in Australia and to increase their reach, targeting a large audience who may require first aid kits in offices, homes, cars, or traveling. To get these results, they opted for research, website optimization, SEO, and link building. Following these strategies helped them get their results.  

BCNA:

Breast Cancer Network Australia (BCNA) is Australia’s leading national organization for those affected by breast cancer, with over 110,000 members and 300 member groups. They had key objectives of increasing traffic on the website, spreading awareness about the disease, brand awareness, and increasing donations. Guest posting and link-building services helped them achieve their goals.

CONCLUSION: 

We just had a brief overview of five digital marketing case studies that depicted the importance of link-building services and posting services.  Whatever place you use for marketing your content, link building and guest posting services are necessary for this era of technology and social media, and every business must know it.


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